Australian banks: who does AI actually recommend?
Every fortnight we ask ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek the same 12 buying questions, up to 72 answers a round. There is no page 2 in AI search. This measures which brands AI puts into the buyer's consideration set, and which ones it leaves out.
Before we show you the board: which one does AI actually recommend more?
Pick to reveal this round's board.
Macquarie Bank
est.$107,689to$323,067AUD per month in modelled revenue opportunity
Based on ~31,160 monthly searches, 18% AI adoption, and average customer value $1,200.
How we calculate thisFind out what AI says about your business before your customers do
Sentiment behind the score.
Straight from the answer.
“Choosing the best bank in Australia depends on your specific needs and preferences, such as savings accounts, personal banking, business services, or investment options. However, some of the most highly regarded banks in Australia based on customer satisfaction, financial services, and overall reputation include: Commonwealth Bank of Australia (CBA)…”
Macquarie Bank is not mentioned in this answer.
Market share does not guarantee AI share.
Visibility is its own game, and it can be moved.
Do not let your competitors be the only recommendation
Every industry on the board, Australian banks included, is remeasured every fortnight. Join the list for occasional emails from Outercite with new leaderboard results and AI visibility tips.
Week of 7 Sept 2026 · Ladder update
Week of 31 Aug 2026 · Ladder update
Week of 17 Aug 2026 · Ladder update
Week of 3 Aug 2026 · Ladder update
Ladder updated week of 21 Sept 2026.