AI Visibility Leaderboard · updated fortnightly

Australian universities: who does AI actually recommend?

Every fortnight we ask ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek the same 12 buying questions, up to 72 answers a round. There is no page 2 in AI search. This measures which brands AI puts into the buyer's consideration set, and which ones it leaves out.

Duel of the round

Before we show you the board: which one does AI actually recommend more?

Pick to reveal this round's board.

Check your brand

Find out what AI says about your business before your customers do

What AI actually says

Sentiment behind the score.

University of Melbourne
94%positive
Praised for
ranked first in Australiahighly regarded globallycomprehensive programs
Knocked for
Melbourne Model may not suit everyonehighly competitive
University of Sydney
90%positive
Praised for
strong reputationstrong in lawbeautiful campus
Knocked for
perceived as less industry-focusedqualitative claim not current ranking
UNSW
93%positive
Praised for
strong industry tieslocated in Sydneyhighly regarded
Knocked for
very competitiveless pure theoretical focusrarely the best value
The receipts

Straight from the answer.

ChatGPTasked “best university for medicine australia”
“Australia is home to several highly regarded universities known for their medical programs. The top universities for medicine in Australia typically include: University of Melbourne Renowned for its research excellence and comprehensive medical training programs. University of Sydney…”

UNSW is not mentioned in this answer.

The twist

Market share does not guarantee AI share.

Visibility is its own game, and it can be moved.

Do not let your competitors be the only recommendation

Or just follow along

Every industry on the board, Australian universities included, is remeasured every fortnight. Join the list for occasional emails from Outercite with new leaderboard results and AI visibility tips.

Archive

Week of 7 Sept 2026 · Ladder update

Week of 31 Aug 2026 · Ladder update

Week of 17 Aug 2026 · Ladder update

Week of 3 Aug 2026 · Ladder update

Ladder updated week of 21 Sept 2026.