Australian energy providers: who does AI actually recommend?
Every fortnight we ask ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek the same 12 buying questions, up to 72 answers a round. There is no page 2 in AI search. This is who gets the customers.
Before we show you the board: which one does AI actually recommend more?
Pick to reveal this round's board.
Red Energy
est.$9,603to$28,810AUD per month steered elsewhere
Based on ~3,120 monthly searches, 18% AI adoption, and average customer value $1,800.
How we calculate thisFind out what AI says about your business before your customers do
Sentiment behind the score.
Straight from the answer.
“Choosing the right energy provider in Australia depends on several factors, including your location, energy consumption habits, preferences for renewable energy, pricing, and customer service. Here are some well-regarded options you might consider: AGL Energy: One of Australia's largest providers, offering a variety of plans, including renewable energy options. Origin Energy…”
EnergyAustralia is not mentioned in this answer.
Origin Energy climbed 9 points since last round.
This ladder can be moved.
Do not let your competitors be the only recommendation
Every industry on the board, Australian energy providers included, is remeasured every fortnight. Join the list for occasional emails from Outercite with new leaderboard results and AI visibility tips.
See how AI recommends other categories.
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Ladder updated week of 7 Sept 2026.