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Platforms

Your citation rate on each of the seven monitored surfaces, with exclusions reported as exclusions rather than as zeroes.

Platforms is the per-surface view: one row per monitored surface, your rate on each, and how each has moved. It is the fastest way to find out that you are doing fine everywhere except the one engine your buyers use.

What you'll learn

  • What the per-surface rate counts
  • Why an engine can show an exclusion instead of a percentage
  • What actually differs between the surfaces

One row per surface

SurfaceWhat it is
ChatGPTAsked a question, writes an answer
ClaudeAsked a question, writes an answer
GeminiAsked a question, writes an answer
AI OverviewsRead off Google's results page
PerplexityAsked a question, retrieval-first
GrokAsked a question, real-time leaning
DeepSeekAsked a question, open weights

Which of them appear for you depends on your plan. Ask without naming a surface and you get every one your plan covers, exclusions included.

Exclusions, not zeroes

A surface reports an exclusion rather than a rate when nothing it returned in the window could be bound to a source. The row says so, and says how stale the exclusion is.

Read that carefully, because the two states look alike and mean opposite things:

  • A rate of 0 percent means the surface answered and never named you. A real finding, worth acting on.
  • An exclusion means there is no measurement to draw a conclusion from.

The same rule applies to movement. A surface with no rate cannot have moved, and a surface whose previous period was excluded has nothing to have moved from. Both come back as no movement rather than as zero change. See when a number is missing.

AI Overviews behaves differently by design

It is not a chat model. It is the panel Google draws above its own results, so it is read from the results page rather than asked anything. Google does not draw one for every query, and when there is no panel the check is recorded as an absent overview and left out of your rate entirely.

Treat it as its own surface rather than as "Google". Gemini is Google's chat model and is reported on its own row.

What to do with a spread

  1. One surface far below the others. Usually a retrieval or structure problem rather than a content problem. Check Readiness, especially whether your content survives without JavaScript, since most AI crawlers do not run it.
  2. One surface far above the others. Find out which page it is leaning on in Sources, then protect that page and build the same shape elsewhere.
  3. All of them low. That is not a per-surface problem. Start with Readiness and with whether your prompts are answerable at all.

Try this in Outercite

Ask the assistant "What is my citation rate on each engine?" and then ask the same question naming your weakest surface, for example "How am I doing on Gemini?", to get that surface on its own.

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